Go Prime Media · David's AC · Sep 30, 2026 PT
Cost vs market vs price
Screenshot deck. Blanks save in this browser. Client name: Go Prime Media platform.
Market
Your cost
Price to David
AI receptionist pricing calculator
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Plan price, my costs, Pay-per-use vs Growth vs Unlimited, break-even points, and cost vs. revenue charts
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links.gpmhq.com/preview/poK62l7h79iQPfSNi3uX
Business cards · EN + ES
Proposed entry
$299 /mo
Go Prime Media Starter
Hosting-light foot-in-door — not the full stack.
Hosting-light
Domain connect (buy extra)
Upsell path
No phone AI
No chatbot
No CRM / email / invoices
No logo or cards
Tier stack Hosting → Full
1
Hosting
In plan · WP $10 opt
2
+ Phone AI
#$1.15 · AI $50 or $97
3
+ Chat
Often $0 more
4
+ CRM
$0 incremental
5
+ Email / Invoice
$0.675/1k · Stripe
6
Full
+ logo & cards
Setup blanks ↓ in details
Your cost = plan share + usage, not a per-client SKU
Tier includes + setup blanks
- 1 Hosting — site/funnels, custom domain, SSL, CRM-light optional. Cost: amortized plan, domain at checkout, WP Standard $10/mo ($108/yr) if used. Utility $220/mo · Truly Unlimited $497/mo.
- 2 + Phone AI — local $1.15 or toll-free $2.15, Voice AI Growth $50 (100 min) or Unlimited $97, missed-call / after-hours. Phone minutes still separate.
- 3 + Chat — Conversation AI on site. Same AI plan often covers chat + voice → incremental $0.
- 4 + CRM — pipelines, opportunities, tagging, reporting, team users. $0 incremental.
- 5 + Email / Invoice — campaigns, recurring Stripe invoices, reminders. Email $0.675/1k + workflow premium if used. Stripe fees are David's.
- 6 Full — all above + logo one-time + cards design/print + optional A2P.
Setup 1
2
3
4
5
6
Brand
Minutes Platform vs Rossi prior practice
1.66¢
Platform outbound / min
$0.0166/min
In-app 1.165¢
Forward 2¢
18–20¢
Rossi prior / min
~$0.18–$0.20. Recollection — not a verified invoice. Bar scale = 20¢.
SMS
0.75¢
$0.00747/segment + carrier fees
MMS out 2.2¢
MMS in 1.65–2.0¢
Domain add-on Gabriel rule
$10–15
Your cost
→
+$5
Admin / markup
→
$15–20
Price to David
Checkout price · not a fixed list
Industry .com ~$10–$20/yr yr-1
WHOIS included
Non-refundable
Up to 10 yrs · .co max 5
SSL after DNS
Enable in agency settings
Markup needs Pro plan
Domain buy steps
- Agency settings → Company → enable Domain Purchase (accept terms).
- Optional rebilling per sub-account.
- Sub-account → Settings → Domains → Purchase/Transfer → search → years → Pay (~1 min).
- Connect to site/funnel. Renewal reminder ~67 days out. Multi-year prepaid.
Email A bundled · B standalone
$0.675
Your cost / 1,000
→
5k = $3.38
Example before markup
A · Bundled
In package
No separate email line. Wallet overage if you cap it.
B · Standalone
$5–6
Gabriel rule · to David / mo
Verify $2.50/1k
Dedicated IP $59/mo
Day 1 → 250
Day 7 → 10,000
Day 8 shared 25k/day
Dedicated domain up to 550k/day
Resets 00:00:01 UTC
Invoices $0 platform + Stripe
Workflow $0.01 or $10/$25/$50
Email ops detail
- Built-in send / receive / forward on every sub-account. Forwarding billed like send. Third-party SMTP can sit alongside.
- Ramp days 1–7: 250, 500, 1,000, 2,500, 5,000, 7,500, 10,000. Inbound + outbound + CC/BCC billable.
- Rebill email at cost on the $297 plan; markup on the $497 plan. HIPAA add-on $297/mo at agency if needed.
- Invoice feature $0 platform fee. Stripe processing is David's Stripe.
Gaps where both sides have numbers
Voice / min scale 20¢
Mkt
18–20¢ Rossi
Cost
1.66¢
AI phone / mo scale $100
Mkt
$25–$100
Cost
$50 or $97
Local number scale $6
Mkt
Extra # $5–$6
Cost
$1.15
Email 5k / mo scale $100
Mkt
ESP ~$20–$100
Cost
$3.38
Logo once scale $2,500
Mkt
$300–$2,500
Cost
~$20–$65
CRM / user scale $100
Mkt
$20–$100+
Cost
$0 incremental
Rossi bar is prior practice, not a market SKU. ESP / CRM bands are ballpark from the briefing, not a full vendor study. Looka $ VERIFY.
Line items one line each
Item
Market
Your cost
To David
Site / hosting
Squarespace $29–$39 · Webflow $15–$25 · build $2k–$25k+
In agency plan · WP $10/site opt
Chatbot
Tidio ~$24–$59 · Chatbase ~$40–$150 · Intercom $29+ · CustomGPT $99+
Inside AI $50 / $97
Invoices
Tools ~$15–$60/mo ballpark
$0 platform + Stripe
Card design
Freelance $50–$500 · VistaPrint design $10
$10 or labor
Card print
MOO ~$23/50 unverified · VistaPrint varies
Vendor cart
Phone bundle
Quo $15 · Aircall $30 (3-seat min) · Nextiva $15–$75
Number + AI + minutes
Hosting setup
Freelancer HVAC $2k–$7k
Labor · not a SaaS SKU
Domain line
~$10–$20/yr yr-1
~$10–$15
Full vendor + cost notes (nothing dropped)
- Hosting market: DIY $0–$50/mo. Freelancer HVAC build $2,000–$7,000. Agency build $5,000–$25,000+. Squarespace Core $29/mo annual or $39 monthly. Webflow Basic $15 / Premium $25 yearly. DigitalOcean ~$6 unverified.
- Phone market: Quo Starter $15 / Business $23 / Scale $35 per user annual. Sona: 10 free calls; $25/mo (40) up to $199 (600). Extra number $5. Aircall Essentials $30 (3-seat → $90 floor), Professional $50, extra number $6, AI agents from $100/mo. Nextiva Core $15 annual ($23 monthly), Engage $25 annual ($50 monthly), Scale $75. RingCentral AI Receptionist from $39; seat prices partial/verify (third-party Core $20 / Adv $25 / Ultra $35). Google Voice $10 / $20 / $30 + Workspace.
- Phone cost: local $1.15, toll-free $2.15, outbound $0.0166/min, inbound in-app $0.01165, forward $0.02, SMS $0.00747/seg + carriers, MMS out $0.0220 / in $0.0165–$0.0200. A2P sole prop ~$22.50 + up to $2.10/mo; low volume $22.50 + $1.50–$10.50; high volume $64 + $10.50. AI Growth $50 = 1,000 chat replies + 100 voice min. Unlimited $97. Pay-per-use voice engine $0.045 + TTS $0.015 / $0.035 / V3 $0.170, or speech-to-speech ~$0.10–$0.20. Example only: $1.15 + $50 + 200 min × $0.0166 ≈ $3.32.
- Chat market: Intercom Essential $29/seat + $0.99/outcome, Advanced $85. Tidio Starter $24.17 annual ($29 mo), Lyro from $32.50, Growth from $49.17 ($59). Chatbase Hobby ~$40 ($32 annual) / Standard ~$150 ($120) verify. CustomGPT $99 ($89 annual) / Premium $499 ($449). ManyChat Essential $17 / Pro $39 ($29 annual). Drift unverified/sunset. Voiceflow quote-based. OpenAI: no separate platform fee; file search $0.10/GB/day after 1GB.
- Chat cost: token example GPT-5 $1.25/1M in + $10/1M out; Mini $0.25 / $2.00 — confirm in-app.
- Logo: Looka Basic ~$20, Premium ~$65, Brand Kit from ~$96/yr (verify at checkout). Hatchful free unverified. Freelance $300–$2,500; Fiverr-class $5–$500; mid agency $1,500–$5,000; full brand $5,000–$50,000+. HVAC-appropriate mid freelance often $500–$1,500 (reference, not your quote). Your cost = tool or labor.
- Cards: design freelance $50–$500 (mid $100–$300), agency $500–$2,000. VistaPrint design fee $10 verified. Print pack unverified / promotional. Separate design vs print on the quote.
- Industry SaaS seat $97–$297 common, home services often $197–$397 — operator blogs, not your quote.
- Illustrative plan share: $297 ÷ 10 clients ≈ $29.70 before usage.
Agency plan
$97 /mo · 3 accounts · annual $970
Unlimited
$297 /mo · rebill at cost · annual $2,970
Pro
$497 /mo · rebill + markup · annual $4,970
Usage (phone, SMS, email, AI) extra on every plan. $297 ÷ 10 ≈ $29.70 share. Sources live in the JSON.
Footnotes · unverified · as of Sep 30, 2026 PT
- Gabriel-cost figures are public list prices. Price-to-David stays blank except proposed Starter $299, domain rule $15–$20, email standalone $5–$6, and Rossi-aligned voice.
- Looka $20/$65/$96 — third-party; confirm at checkout.
- Chatbase credits vs $40/$150 — third-party 2026-09-27.
- MOO 50-card price — fetch interrupted. VistaPrint 500-pack — promotional (design $10 verified).
- RingCentral seat $ third-party; AI Receptionist $39 on page. DigitalOcean, Hatchful, Drift, Voiceflow — unverified.
- Rossi 18–20¢ = prior practice recollection, not an invoice in this briefing.
- Domain $10–$15 + $5 → $15–$20 and email A/B $5–$6 are Gabriel rules, not vendor list prices.
- Confirm rates in-app before a contract. Client-facing brand: Go Prime Media platform.